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Customer Experience—A CX Framework & Roadmap
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Customer Experience Management (CXM) Discussion with Ray WangIn this CX podcast discussion, Constellation Research Group CEO and Principal Analyst Ray Wang shares the factors driving the business imperative for Customer Experience Management (CXM/CEM) along with the promises and pitfalls that may be afforded or avoided, and a framework to methodically deploy enabling technologies to support this complex customer management strategy.
Click the Start button to begin podcast 31 minutes, 35 seconds (31:35) comments powered by Disqus
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