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Salesforce.com Dreamforce X Review — Recap, Implications & Analysis
CX

CRM Customer Successes, Social Business and Social Marketing Cloud

Just returned from the Salesforce.com 10th annual Dreamforce event, Beagle Research Managing Director, Denis Pombriant, and Vantive Media CEO, Chuck Schaeffer, discuss the most significant take-away’s from the Dreamforce conference — including lessons learned from innovative customer successes, the continued social enterprise messaging, the sort of new Marketing Cloud, and Salesforce.com’s assertive push to target Chief Marketing Officers (CMOs). This conversation also shares what didn’t occur at Dreamforce (such as a lack of SMB business case illustrations) and where Salesforce.com remains void of CRM-related software solutions in high demand (such as marketing automation software).

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